Staying Ahead of the West Michigan Winter Weather As winter weather blankets Grand Rapids and West Michigan, ensuring your vehicle is well-prepared for the cold, snowy conditions is vital. Proper maintenance not only enhances your safety but also prolongs the life of your vehicle. Below are essential tips for maintaining your vehicle during the winter…
We’re starting off the new year with an Employee Spotlight! Help us congratulate our first feature of 2025, Yvette Loveridge! Yvette’s journey at Berger has been unique in that she’s had experience in multiple departments throughout the dealership. She first started at Berger in 2011 as a Lot Spotter and then went on to Front…
Revolutionizing Post-Crash Assistance: GM’s Collision Assistance Experience General Motors is increasing its commitment to customer safety and convenience through the launching of its new Collision Assistance Experience. Launched in September, Collision Assistance is a digital solution that simplifies post-collision procedures, streamlining everything from documenting the accident to choosing a trusted repair shop. The app seeks…
Join us in congratulating our December Employee Spotlight, Tony Kitchin! Tony, one of our new vehicle sales consultants, is coming up on five years at Berger Chevrolet but his expertise in automotive sales spans over a decade. Tony was drawn to Berger Chevy because the dealership was the perfect culmination of his three career passions:…
Is Your Vehicle Ready For Holiday Travel? The holiday season is a time for family gatherings, festive celebrations, and memorable road trips. Before you hit the road, it’s crucial to ensure your vehicle is ready for the demands of holiday travel. Proper vehicle preparation not only ensures a smoother journey but also helps keep you,…
Out With the Old, In With the New: How Berger Chevrolet Recycles Your Old Tires When it’s time to replace your tires, Berger Chevrolet is here to give you the service you need. New tires improve your vehicle’s performance, safety, and fuel efficiency, but what about the old ones? Have you ever wondered what happens…
Put your hands together for our November Employee Spotlight, Paul VanderMale! Paul has been working at Berger Chevrolet for five and a half years now. His journey to joining the automotive industry started his senior year of high school when he enrolled in the Kent Career Tech Center automotive program. After graduation, Paul went on…
In 2025, Berger Chevrolet is celebrating 100 years of business as a local, family-owned dealership! In honor of this milestone, we partnered with Lions and Rabbits Center for the Arts to commission a mural to celebrate our dealership’s history and to look ahead at what the future holds. Our wonderful mural artist, Kevin Wolfrom, worked…
Why Buy Tires at Berger Chevrolet? For West Michigan drivers, choosing the right place to buy tires is a decision that affects your safety, vehicle performance, and peace of mind. At Berger Chevrolet, you’re not just buying tires—you’re investing in the expertise and trust that comes with nearly a century of serving West Michigan. Berger…
Celebrating a Century of Excellence In 2025, Berger Chevrolet is reaching an incredible milestone—100 years of serving the West Michigan community! This century of dedication, innovation, and service has not only established us as a leader in the automotive industry but has also woven us into the fabric of our local community. To honor this…