Berger Chevrolet, Inc. Blog

WHAT 100 YEARS MEANS TO THE BERGER TEAM

February 13th, 2025 by

Berger Chevrolet has been a family-owned business for 100 Years! We asked our employees what Berger’s 100th anniversary means to them or the community. Here are some of their responses!   “It shows that Michigan is still the home for all things automotive.” – Jameson B. “It’s an awesome statistic, and incredibly rare in today’s…

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BRAD STOFFERS EMPLOYEE SPOTLIGHT

February 3rd, 2025 by

Let’s hear it for our February Employee Spotlight and Service Technician, Brad Stoffers!  Brad joined the Berger Chevy team in 2017 after a few of his high school friends started working in Berger’s Quick Service Lanes. His friends referred him to join the team and quickly after, he was encouraged by his superiors to push…

WINTER VEHICLE MAINTENANCE IN WEST MICHIGAN

January 24th, 2025 by

Staying Ahead of the West Michigan Winter Weather As winter weather blankets Grand Rapids and West Michigan, ensuring your vehicle is well-prepared for the cold, snowy conditions is vital. Proper maintenance not only enhances your safety but also prolongs the life of your vehicle. Below are essential tips for maintaining your vehicle during the winter…

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YVETTE LOVERIDGE EMPLOYEE SPOTLIGHT

January 2nd, 2025 by

We’re starting off the new year with an Employee Spotlight! Help us congratulate our first feature of 2025, Yvette Loveridge! Yvette’s journey at Berger has been unique in that she’s had experience in multiple departments throughout the dealership. She first started at Berger in 2011 as a Lot Spotter and then went on to Front…

GENERAL MOTORS NEW COLLISION ASSISTANCE APP

December 5th, 2024 by

Revolutionizing Post-Crash Assistance: GM’s Collision Assistance Experience  General Motors is increasing its commitment to customer safety and convenience through the launching of its new Collision Assistance Experience. Launched in September, Collision Assistance is a digital solution that simplifies post-collision procedures, streamlining everything from documenting the accident to choosing a trusted repair shop. The app seeks…

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TONY KITCHIN EMPLOYEE SPOTLIGHT

November 29th, 2024 by

Join us in congratulating our December Employee Spotlight, Tony Kitchin! Tony, one of our new vehicle sales consultants, is coming up on five years at Berger Chevrolet but his expertise in automotive sales spans over a decade. Tony was drawn to Berger Chevy because the dealership was the perfect culmination of his three career passions:…

GET READY FOR HOLIDAY TRAVEL WITH BERGER CHEVROLET

November 25th, 2024 by

Is Your Vehicle Ready For Holiday Travel? The holiday season is a time for family gatherings, festive celebrations, and memorable road trips. Before you hit the road, it’s crucial to ensure your vehicle is ready for the demands of holiday travel. Proper vehicle preparation not only ensures a smoother journey but also helps keep you,…

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HOW BERGER CHEVROLET RECYCLES YOUR OLD TIRES

November 8th, 2024 by

Out With the Old, In With the New: How Berger Chevrolet Recycles Your Old Tires When it’s time to replace your tires, Berger Chevrolet is here to give you the service you need. New tires improve your vehicle’s performance, safety, and fuel efficiency, but what about the old ones? Have you ever wondered what happens…

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PAUL VANDERMALE EMPLOYEE SPOTLIGHT

November 1st, 2024 by

Put your hands together for our November Employee Spotlight, Paul VanderMale! Paul has been working at Berger Chevrolet for five and a half years now. His journey to joining the automotive industry started his senior year of high school when he enrolled in the Kent Career Tech Center automotive program. After graduation, Paul went on…

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THE HISTORY BEHIND BERGER’S MURAL

October 22nd, 2024 by

In 2025, Berger Chevrolet is celebrating 100 years of business as a local, family-owned dealership! In honor of this milestone, we partnered with Lions and Rabbits Center for the Arts to commission a mural to celebrate our dealership’s history and to look ahead at what the future holds. Our wonderful mural artist, Kevin Wolfrom, worked…

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Berger Chevrolet, Inc. 42.91385, -85.60561.